To be a top HVAC business in your area, one’s online presence is now a must. But moving online can be intimidating, expensive, and time-consuming. So what’s the best way to set up your website and do it effectively?
The solution you’re looking for could be an HVAC website template.
This article will explore what an HVAC website template is, how you can use it to improve SEO and customer engagement, grow your HVAC salary, the pros and cons of website templates, and more.
What is an HVAC website template and why does it matter?
A website template is a premade web page or set of webpages customised with images, icons, videos, and other style or function elements to create a website. By using an HVAC-specific template, you can optimise your website in a way that makes sense to you and your customers.
Using an HVAC website can help you save a lot of time and money, and they’re incredibly easy to set up. Plus, by using a template, you have the opportunity to highlight your services, add a mobile-friendly layout, and more—all with a fresh, modern design.
The fact of the matter is, people, don’t like to waste time on difficult to use websites. Choosing a website template that includes some, if not all, of these features can help make your website easy and convenient to use. Not only that, but it can improve user engagement, the customer experience, and brand loyalty too.
The pros of using an HVAC website template.
Website templates and their features vary significantly depending on which template you decide to use, and they also vary in cost. So it’s important to understand which specific features and styles could be useful and impactful for your business. Here are a few available features and why they would be beneficial for an HVAC company:
1. Website templates often have built-in functionality and built-in SEO features.
Website functionality is essentially what your website can do and how it works. By using a template, your website can be set up with common website functions such as a search bar, a blog, photo gallery, contact forms, and more. Website templates often include built-in SEO features as well, meaning that you can add related keywords to the backend of your website to monitor and optimise the rank of your site in search engines.
2. Templates also ensure that your website has proper coding and offer a mobile-first or mobile-friendly template too.
Coding your own website can be tough if it isn’t your area of expertise. Without appropriate coding, your website may not function properly, which could leave you and your customers frustrated. By using a website template, not only is the coding done for you, but there’s often a mobile-first or mobile-friendly template available as a part of the template package. live webchat, reviews or testimonials, and icons to help make the website user friendly and easy to engage with. Including features like Podium’s live webchat makes communicating with customers easier than ever, and it helps to make your customer interactions more personalized. Plus, with 84% of consumers trusting online reviews as much as personal recommendations, adding reviews or testimonials to your website is a great way to build consumer trust.
The cons.
As you explore the possibility of using an HVAC website template, it’s also important to recognise some of the cons that may come along with it.
1. Templates tend to be limiting.
Templates are less flexible than custom websites, which means that you might not include every feature or style element you want.
2. Templates are not entirely unique.
While they can be personalised with business colours, slightly different styles, and various features, they aren’t entirely customisable, which means you may find another business with a website that looks similar to yours.
3. Integrations could be difficult to implement.>Themeforest. Below, we’ve compared some of the top-ranking templates to help illustrate the different offerings available for HVAC-specific website templates. *This does not include all of the feature offerings.
ProHauz – Handyman & Plumber
Cost: $69 for 6 month subscription
Image gallery ✔
Videos ✔
Icons ✔
Service request/contact forms ✔
Testimonials ✔
Live repairs and install counter ✘
Cost calculator ✔
FAQ ✔
Special offers section ✔
Blog ✔
Meet the team ✔
Customisation services ✘
Installation services ✘
Loazzne – Air Conditioning Services WordPress Theme
Cost: $49 for 6 month subscription
Image gallery ✔
Videos ✔
Icons ✔
Service request/contact forms ✔
Testimonials ✔
Live repairs and install counter ✔
Cost calculator ✘
FAQ ✔
Special offers section ✔
Blog ✔
Meet the team ✔
Customisation services ✘
Installation services ✘
Plumbing – Plumber and Repair Services Maintenance HTML Template
Cost: $18 for 6 month subscription
Image gallery ✔
Videos ✘
Icons ✔
Service request/contact forms ✔
Testimonials ✔
Live repairs and install counter ✘
Cost calculator ✘
FAQ ✔
Special offers section ✔
Blog ✔
Meet the team ✔
Customisation services ✘
Installation services ✘
The following below shows a visual comparison between all three templates.
Two local Utah companies that have done an excellent job optimising their websites templates to increase user engagement are Any Hour Services and Utah HVAC Experts.
Any Hour Services included icons to visualise their services, an appointment request form, a live webchat widget, and a testimonial video that advocates for their high-quality services.
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