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<h3 class="widget-title">The Challenge</h3>
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<p><span style="font-weight: 400;">Inspire Dental Group operates three large dental facilities in Western New York, but its previous attempts to engage customers with a chat solution felt like pulling teeth. The practice lacked a convenient channel to respond to patients&#8217; messages and the resources to manage them. As a result, IDG had to turn off live chat—missing out on crucial customer conversations.</span></p>
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<h3 class="widget-title">The Solution</h3>
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<p><span style="font-weight: 400;">With holes in its communication strategy, IDG looked to Podium for help. The practice has since implemented Webchat—allowing them to respond to customers directly from their website and follow-up through text. According to Lisa Blair, Chief Operating Officer at IDG, the new process is working. &#8220;It&#8217;s so </span><span style="font-weight: 400;">much easier. As part of our morning routine, we log into all our partner websites. Every time there’s an alert, the first person that responds to it takes it. </span><span style="font-weight: 400;">We have a team of approximately 15 people that route incoming conversations.”</span></p>
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<h3 class="widget-title">The Result</h3>
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<p><span style="font-weight: 400;">Podium has improved conversion rates for IDG by allowing patients to reach out for appointments through Webchat. &#8220;Not only is it a good lead, but it doesn’t take staff time on the phone to get that appointment scheduled. According to Blair, &#8220;Overall, Podium has allowed IDG to serve more patients more efficiently. She concluded</span><span style="font-weight: 400;">, “I</span>t&#8217;s a great product, it&#8217;s easy to use, and the results are fantastic<span style="font-weight: 400;">.&#8221;</span></p>
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Giving patients at Inspire Dental Group something to smile about